Our approach blends the optimum mix of digital marketing disciplines to achieve your business and marketing objectives in the most effective way.
Performance optimisation is an ongoing process, and our test and learn culture is reflected in our digital marketing approach. For new customers this cycle of activity is preceded by a detailed discovery project.
“However beautiful the strategy,
you should occasionally
look at the results.”
After reviewing the detailed discovery audit reports, plus our SWOT analysis and prioritised action recommendations together with your team, we then agree the scope of our ongoing activities and set clear and measurable objectives for our work.
We provide all of our integrated digital marketing customers with a top line performance dashboard including visit, conversion, assisted conversion and revenue data for each channel. This regular performance reporting – delivered with an analysis of the data - gives actionable insight into your channel and conversion performance each week or month.